Religious about Results

Religious about Results

Stabilized ingredents at their studied doses

It's not just about an ingredient list when you are trying to find a product that works for you.

How we Conceive Products

Look, we love serums, sprays and creams, but in order for things to work for you, you need to know what's in a product, that it's stabilized and active and how that impacts skin. Our first serum, Deliverance, uses ingredients within their therapeutic windows. Therapeutic windows are percentages needed in order for a product to make claims, whether it be around texture, tone or the appearance of fine lines and wrinkles. Using each ingredient at its studied dose, we also did testing on ingredients that had little research in addition to additional claims vetting.

What does Deliverance do?

  • Calms and soothes skin
  • Evens and improves tone
  • Improves the appearance of fine lines and wrinkles
  • Improves texture

Our Clinical Studies

We studied the impact of cannabinoids on induced inflammation. Why? There was no literature or data on the active percentage needed to soothe and calm skin.

Sending three dosages to an independent lab in the United Kingdom, we determined which cannabinoid dose was most effective in soothing and calming the skin.

Deliverance & Dieux's Cannabinoid Complex

In a two week controlled study, Dieux tested the effects of three different formulas against an untreated site to understand dosing for our serum: Deliverance. Clinicians induced inflammation on four areas of participants treating three areas daily with the different cannabinoid complex concentrations measuring how quickly the induced inflammation was resolved.

1% complex

Reduced induced inflammation the most quickly (within 5-8 days)

3% complex

The second most effective dose resolving inflammation by day 10.

5% complex

About as effective as the 3% complex, inflammation was resolved by day 10.

0%

Inflammation was still present on the untreated site by day 14. While all complexes reduced irritation, the 1% complex was the fastest acting.

Awakening Hand Sanitizer

When making an OTC product

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Complete, Radical Transparency

Dieux
Cost
2-4x
Markup
$69
Them
Cost
10-20x
Markup
$99+

Look, we get it, companies need to make money to keep operating.

However, when it comes to the world of skincare and CBD, we couldn’t understand the typical 8-10x markup, particularly when it comes to whitelabeled formulas. Whitelabling is when you buy a pre-existing formula and slightly tweak it or just buy an existing formula and put that in a new package.

When there isn’t innovation, why is there a markup? To us, good ingredients aren’t innovation, and making sure the product is safe (“clean”) isn’t innovation.

We want you to understand how we get to our pricing and better comprehend an industry that reflexively charges 8-10x+.

Dieux marks up products on a scale of 2-4x, rather than the industry standard of 8-10x. Why? We want more people to experience dieuxy skin and we think it’s important that you know where your money is going.

Using best-in-class-ingredients, we encapsulate our cannabinoids and active ingredients to ensure that nothing goes to waste. Individual, recyclable pouches ensure that each serving has an active dose, because we want you to have the same experience from the first to the last drop.

Our Pricing per Package:

Dieux

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Price Transparency for Deliverance

  • Formula $12

True Cost

  • Stability, compatibility, batch testing, potency testing, consumer panel testing $10
  • Our Price: 2.3x markup $69
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True Cost

  • (excluding marketing + labor + clinical study) $60
  • Our Price: $100
  • Total cost of serum, packaging, labor to fill $10.42
  • Payment processing (due to Deliverance containing cannabinoids we are subject to higher payment processing fees on top of Shopify costs) $4.88
  • Pick and pack from warehouse $2.50
  • Free shipping on orders over $69 $5.00

True Cost

  • (Excluding marketing + labor + clinical study) $22.8
  • Our Price: 3.03x markup $69

Better Packaging

The reality is every packaging option has an upside and a downside. Our commitment is to continue finding best-in-class materials that push the envelope on how they can be reused and recycled, minimizing our carbon footprint and unnecessary water use. From creating recyclable pouches, to reducing the amount of packaging needed on each item, to reusable elements of each product, we’re working to a more glown-up planet.

Follow us on Instagram @dieuxskin
Confessional

Have a skin confession? Question? There are no wrong asks so don't be shy. We're here to help make skincare less daunting and easier to navigate @dieuxskin. Ask below or DM us. We'll have our team of experts answer.

Text SKIN CONFESSION to +1 310-361-3113

For order inquiries text ORDER to +1 310-361-3113 and to be the first to know about Dieux launches text DIEUX DROP to the same number.

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